This meant a 50% rise in farmers’ income and, at the same time, lower prices for customers. With Mayani.ph, the supply chain is much simpler: from farmer to Mayani to the buyers.Įliminating the middlemen made the supply chain more efficient, and in turn, Mayani.ph was able to drive farmgate prices by an average of about 50% to 80%. In the past, farmers would rely on six or seven middlemen before their produce would reach the buyers. The problem, JT said, lies in the inefficiencies that plague the agri-food supply chain. The same struggle is real for many Filipino farmers all over the country. That is what’s happening back then,” JT explained. ![]() Even if they find a customer, no one seems to be willing to buy the rice at the price that the farmers are able to recover their cost of inputs and production. “The farmers always harvest rice but they can’t seem to find a good customer for it, no one seems to want to buy the rice. He first heard about them in a conversation with one of his co-founders, Ochie San Juan, as they were starting Mayani.ph. Empowering the “bottom billion”ĭuring our hour-long interview with JT, he told us about the struggles of the Malaruhatan farmers in Lian, Batangas. So far, Mayani.ph has onboarded over 12,000 smallholder farmers, including the Mattadi tomato farmers from Quirino, the Formosa pineapple farmers from Camarines Norte, and the camote farmers from Nueva Vizcaya, to name a few. (L-R): Josef Amarra, Mayani co-founder, COO, and CTO Lance Villanueva, co-founder and Chief of Fulfillment Jeff Barreiro, founder and Executive Chairman JT Solis, co-founder and CEO and Ochie San Juan, co-founder and Chief Farmer. Their mission is to uplift the livelihood of Filipino farmers by getting people to buy food through e-commerce. Launched in 2019, the farm-to-table platform helps farmers who are unable to sell and market their produce by linking them to a wider customer base. Mayani.ph is a fast-growing agri-ecommerce platform that partners with small holder farmers across different parts of the country. This sad irony in Philippine agriculture compelled JT and his co-founders to spark a tech revolution for the farmers. “How come the very people feeding an entire nation are falling deeper and deeper into poverty?” asked Mayani CEO JT Solis. There may be a ton of things to consider in mounting such an initiative, but for the founders of Mayani.ph, the driving force behind efforts to help farmers earn a just income, it boils down to one crucial question: Autism Hearts hosts first-ever International Autis.The founders of the agri-ecommerce platform made sure that this time, farmers won’t get the short end of the stick.īringing Filipino farmers online is no easy task, to say the least-especially in a sector that has largely been traditional for decades.Havaianas Unveils Newest Fashion Must-Hav.Pushcart educator named CNN Hero of the Year.Worldbex and ABS-CBN Team Up for Biggest Christmas.Gift solutions this Christmas at SM Makati.CREATE CLASH WITH CLASS WITH THE FASHION PRINTS OF.Love Yourself” with Watsons and Bioessence this Ch.The winners will also be invited and introduced by Apl.de.Ap at the live showcase event on November 27. The contract includes artist management and promotion, digital distribution of 3 – 6 songs and a strategic marketing plan for the signed artists to break into both the Philippines and international markets. The seven grand winners of MTV Emerge will win a one-year recording contract with Jeepney Music and mentorship under Apl.de.Ap. ![]() After which, a total of seven grand winners will be selected from the top entries on November 20 by a panel of judges including Apl.de.Ap, founder of Jeepney Music and Black Eyed Peas member. All entries will go through a public voting process. ![]() Participants from any music genre are encouraged to register and upload their profiles, photos and original music on the MTV Emerge site during the contest submission period. MTV Emerge not only aims to hunt for the hottest unsigned music talent from all genres of music (indie, rock, hip-hop, R&B, metal, solo artists, DJs, etc), it is also an online music community where new music from the Philippines can be discovered. ![]() This An MTV Jeepney Music, and Department of Tourism collaboration.
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